Description
This special 8-hour self-paced online course (delivered in five separate webinar classes – apx. 90-minutes each) will teach you the fundamentals of building, recruiting, and enabling a SaaS reseller channel. It is a joint venture between Chanimal & SaaSMAX and delivered by Ted Finch (aka, Chanimal).
The original class was presented as a live online webinar and this is the recording of the original lessons. It includes over 80 new and updated templates, instructions, and samples. It also includes quizzes to increase comprehension and a certificate of completion as a Certified SaaS Channel Manager (CSCM).
It uses a live webinar format, so it does not have the same graphics, audio (the sound is live (slightly tinny, but still fine), not pre-recorded), and modular design of the latest self-paced, online courses–but the information is still incredibly valuable. See the original press release here (opens in its own window). Click HERE to view a PDF of the detailed course agenda.
Promotional Pricing
The live webinar course was originally offered for $1,499, but now the recorded webinar is only $295 (with all-new, updated templates, samples, and documents, plus 4 new lessons (from the Certified Channel Manager course)).
This course does not include any of the electives, but it has the same core channel foundation that can also be used as one of the main prerequisite courses required to take any of the electives.
Courses Include
- LESSON 1: Channel Partner Programs: Your Competitive Advantage
- LESSON 2: Defining Your Reseller Program
- LESSON 3: Creating the Policies for Your Reseller Program
- LESSON 4: Reseller Recruitment & Strategic Alliances
- LESSON 5: Partner Enablement
Also includes additional online lessons taken from the larger Certified Channel Manager course that covers the following topics:
- Reseller portal and PRM–selection and setup
- How to determine your margins (reviews “points,” retail, SaaS, SMB – Enterprise)
- Partner Enablement – Covers the orientation, marketing meeting – tips & tricks
- Channel Sales – Closing Techniques
These lessons will take about 1 1/2 hours for just the video (about 3 hours total if you also review the accompanying material).
Bonus Resources
Those who take the course will have access to the Chanimal content. This includes complete “Kits” for resellers, affiliates, alliances, positioning, and more. This is real content (none of that fluffy theory stuff) used to build over 600 channel programs (including some of the top programs in the world).
It is like a complete channel management franchise that includes everything you will need to handle almost any channel issue you encounter. Chanimal is the only place in the world that has this kind of “street content” — and it is all-inclusive as part of the course.
The reviews for the SaaS Channel Training course were all hosted at SaaSMAX when the Webinar was originally given.