Description
This is one of the largest and most popular Chanimal kits ever. It is used by hundreds of different companies that have used all or parts of the contents of this kit to create a world-class reseller program (Chanimal clients include Microsoft, Adobe, Aldus, Survey Monkey, Google, IBM, Sony, Intel, Apple, Autodesk, Citrix, Big Commerce, Epson, plus more).
***** Instant Electronic Download *****
Contains over 70 different documents, instructions, and templates including:
- Kit introduction
- Partner program introduction
- Market backgrounder
- Collateral order form
- Sample reseller agreement
- Reseller application
- Authorization levels
- Introduction letter
- Policies (for leads, MDF, Eval/NFR copies, Deal Registration, etc.)
- Training requirements
- Program checklist
- PowerPoint samples
- Pricing samples
- Demo script instructions and sample
- Channel Manager Interview Questions
- Channel plan of action
- How to Define your Partner Program – Elements of your program
- Download email response & lead schedule
- How to determine reseller margins
- Orientation for a new channel person
- Partner follow-up worksheet
- Partner program checklist – details the steps to create your program
- Program level grid
- Reseller approval email
- Sources to find resellers
- Reseller PowerPoint template
- Reseller sign up process
- Reseller template – product introduction
- Reseller template – SEO for partners
- Roles of the Channel Team
- Sample phone dialogue to recruit resellers
- Sample reseller landing page
- Software presentation tips and tricks and templates
- Updated Partner program checklist (rev3)
- Updated Reseller Approval email
- Updated Download Email Response & Lead Schedule
- Updated how to determine reseller margins
- Added program level grid (shows benefits by levels)
- Updated Partner Follow-Up Worksheet – Sample
- Reseller templates (email, marketing meeting, SEO)
- Partner worksheet
- Phone dialogue to recruit VARs
- Follow-Up Orientation e-mail
- Reseller approval e-mail (rev2)
- Reseller list sources
- Reseller PowerPoint Guidelines
- Reseller e-mail template – sample
- Sample Reseller Recruiting E-mail and Follow-up Process
This kit combines the best practices from world-class reseller programs (from Microsoft, Adobe, Autodesk, IBM, etc.). Simplified format, ready to use to create a VAR portal.
Bonus #1: Competitive Research Spreadsheet
In addition, it also includes a spreadsheet showing all of the major features of a reseller program. It has partially completed sample data from a competitive analysis of five different vendors (some are multi-billion dollar vendors). It is used within the Chanimal Micro Consulting to define a reseller program in less than an hour. It is also used to do a competitive analysis of different reseller programs.
Bonus #2: Chanimal Sample Reseller Partner Portal
As an added bonus, this kit allows access to the inside of the Chanimal sample Reseller Partner Portal. This includes over 50 sample web pages showing the entire structure of a world-class reseller portal. Also contains exclusive free content and samples found nowhere else on Chanimal. See portal.chanimal.com to view outside of the sample portal–using SaaSMAX as a sample (this document contains the login credentials)
Robert Rinke –
The Kit provided me the tools to build the foundation and ongoing growth of my Channel Program for Stor.ai
Robert Rinke
Lane –
Insane amount of value here. Great way for a startup to offer a robust set of documents for on-boarding a partner.
Lane
John –
Excellent quality package. Includes everything you could need to start a successful reseller program.
John Reich, Channel Manager
timetoreply.com
Sabena Gill –
This is a robust Reseller Program kit, with dozens of structured documents that will detail the EXACT process that is needed to help your reseller program succeed.
Elaine Rose, ReviewInc
Partner Manager