About Your Instructor
Ted Finch, CEO, Chanimal, Inc.
Within his career Ted has helped hundreds of vendors (including Microsoft, HP, Corel, IBM, WordPerfect, Adobe, Aldus, Intel, Disney, Sony, Canon, Digital Research, Creative Labs, Ingram Micro, WordPerfect, Epson, Apple, Novell, AOL, Franklin/Covey, Lotus, Peachtree, DCA, Ashton-Tate, Autodesk, and more), built a channel team that executed more than 1 million promotions, gone through five successful acquisitions, helped raise more than $27 million in financing from VC’s, angels, and corporations, and lead the marketing team that published Netscape Navigator, the #1 best-selling software product that inaugurated the dot com era.
Ted has been quoted in over 100 books and publications, including Marketing Computers, Entrepreneur Magazine, CNN, Internet World, Computer Reseller News, VAR Business, ABC, CBS, Business Week, Software Success, Channel Advocate, Tom Siebel’s “CyberRules,” “In Search of Stupidity,” and wrote the forward and contributed content for, “The Product Marketing Manager’s Handbook for Software.” He has been on the board of advisers for CompTIA’s SofwareCEO, and numerous software companies.
Ted Finch is considered one of the top channel professionals in the entire high-tech industry–having defined, recruited and enabled some of the world’s most success channel programs.
During the last 40 years (since 1978), Ted Finch has held the following positions:
- CEO. Chanimal, Inc. Has consulted with and helped hundreds of companies (including GE, 3M, Dell, Citrix, Autodesk, PTC, Insperity, Big Commerce, AMF, Western Digital, and hundreds mid-to-small retail, enterprise, hardware, software, and SaaS companies from around the world).
- Vice President of Marketing. $130 billion GE (within fastest growing Security division)
- Sr. VP Marketing, Director. $38 billion Motorola (sat on marketing board and over strategy with semi-conductor sector)
- Sr. VP Marketing. Metrowerks (over 92% market share with 58 different dev tools (CodeWarrior)). Was acquired by Motorola.
- VP Marketing. Holt, Rhinehart & Winston – education division of $4 billion Harcourt (Neiman Marcus, Seaworld, General Theaters, Education)
- VP Marketing. Goldmine (doubled in size 10 consecutive years with #1 most-award winning CRM–over 1 million customers)
- VP Marketing & Channel Sales. Virtus (which co-founded Red Storm Entertainment with noted author, Tom Clancy)
- Director of Marketing. Ventana (part of $7 billion International Thomson, and publishers of three #1 best-selling products in the world (including Netscape and AOL)
- Channel Marketing Manager. DCA (co-headed the channels for the 5th largest software company in the world at the time). Garnered the name, “Chanimal” (short for Channel Animal) after a 290% channel increase.
- VP of Sales and Marketing and Co-Founder. Technology Advancement Group (now MarketStar)—a start-up that grew from 13 to more than 4,000 people in four years while building the channels (recruiting resellers, training, merchandising) and launching high tech products for over 150 companies (Microsoft, HP, Intel, Sony, Adobe, Autodesk, Ashton Tate, Word Perfect, Creative Labs, Compaq, Disney, Sony, Apple, Lotus, IBM, etc.).
- Director of Sales and Marketing. Family Entertainment Network (winning almost every company award (Top Sales, Top Team, Top Region, Top Recruiter, Eye of the Tiger, Dare to Win, etc.) as the only Director to rise through all five levels of management reporting to the President while heading up a 300+ sales and marketing team in the entertainment industry animations competing with Hanna Barbara and Disney)
- Missionary. The Church of Jesus Christ of Latter-Day Saints – successfully completing a two year volunteer proselyting mission in New Zealand.